Can Knowing my Strengths Really Help me to live a better life?

Can Knowing my Strengths Really Help me to live a better life?

Can Knowing my Strengths Really Help me to live a better life?

Knowing your strengths gives you insight into how you work and certain tasks come easy, while others rub you the wrong way.

From the perspective of a job search, career planning or even mapping out a career calling, the greatest gift strengths spotting gives you is self-awareness and the ability to craft a value proposition that is attractive to your ideal employer or client.

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Often times we think of our strengths only from the point of view of our concrete education, skills and experiences. However, our most powerful strengths tend to relate directly back to our natural talents; you may not need a significant amount of skill or training to excel at something that is a natural talent. [Of course, that doesn’t mean we shouldn’t put in the effort!]

Your natural strengths illuminate why you end up enjoying certain tasks more than others or why a certain activity might be supper easy whereas it’s a real headache for other folks. Understanding your strengths allows you to leverage them to create a career you love. 

When I leverage my knowledge of strengths to write a resume or LinkedIn profile, my clients often tell me things like: “Reading this is like looking in the mirror!” or “I feel like a new person, confident in what I can do!” 

Insert Awareness Image

Building Awareness from Strengths

In general, knowledge of our natural talents or strengths creates three crucial areas of awareness critical to career success.


The first is the perspective. Sometimes we have a strength that someone around us sees as a weakness or that they simply don’t understand. From this person’s perspective, often a parent or teacher, you are weird or your “strength” is an anomaly that needs fixing. 

For example, I worked with a client on the autistic spectrum with a strengths in deliberation, analytical and intellection. He’d been underemployed from age 18 to 25 and some people in his past had perceived his ability to focus on solving a problem as extreme — however his dream job was in cybersecurity and he turned out to be the perfect candidate. 

When he got the job, I as the coach got a lot of praise, but the reality is that the client was the perfect fit for his ideal job. What I did is provide him the opportunity to see his personality and interests as strengths and from a new perspective, which gave him the confidence to go after the job he wanted. He went from really feeling down on himself and his potential, to finding a dream career, simply by seeing his talents in a new light. 

Another common mistake that I see clients make is to assume that because a particular strength comes to them so easily — they assume is meaningless or not important. For example, a software engineer that excels at understanding abstract concepts and connecting the dots to create a new solution might not appreciate her skill; however, her peers may have to take multiple steps to grasp an idea she grasped instantaneously. Just because YOU think something is easy, doesn’t mean it’s easy for everyone. And if it is easy for you and you enjoy it — then you need to make this known to your ideal employer! 

Once you know your strengths you can appreciate your uniques combination of talents as a gift, which empowers you to intentionally leverage these to create a life and a career you love!


The ultimate result of seeing our natural talents in a new perspective is the gift of confidence. 

Say you have a strength in strategy. You always see the big picture and come up with solutions, but you doubt your abilities because you think you don’t have enough “experience” or “education” or something else. 

When you read the profile for “strategic” you suddenly see that you’ve got something other people don’t have; this doesn’t mean you shouldn’t work on becoming an expert in your field, but it can give you the confidence to speak up for the patterns and the solutions that you see today. 

Recognizing that you are good at something and that you enjoy it is crucial to finding work you love — if you can demonstrate both confidence and joy in what you do — your ideal employer or clients will be knocking down your door to get you. 

Sharing your talents with the world is generous. Keeping it hidden is stingy. 


Yes. I believe you should enjoy your work. Perspective and confidence work together to deliver you work that you enjoy. And when you enjoy your work you feel joy. Why? Because when you find work that is both appealing to you and that you are good at you can find work that gives you the right mix of “challenge + skill” and this leads to experiencing flow. 

Think about times in your life that you’ve gotten lost in your work or another activity. When you get so engrossed in an activity (not sleep, or Netflix, mind you) that you forget time — this is called flow. And periodic experiences of flow lead to higher rates of satisfaction at work. 

Which brings us back to perspective — sometimes when we have a skilled at a particular line of work it results in promotion after promotion until one day you find yourself in a leadership-seat. 

For some people, this is great, because although they are good engineers or teachers or whatever, they also love to lead, to manage communication and to look at the big picture. 

But for others, it’s awful. 

Earlier this year I worked with a mechanical engineer who’d spent the last three years in management. He was drained and bored. He wanted his old job back and yet every time he applied for a job, he’d get told by the recruiters and hiring managers kept telling him he was “overqualified.” 

My solution? Together we went over his strengths and his goals and we constructed a new professional narrative. His new resume emphasized that he understands how to communicate with and support management, but that he is an engineer at heart. He got a successful bite on his first application with this new resume and in a few months found himself able to move back into a hands-on engineering position that brings him JOY and the opportunity to experience flow. 

He also understands himself better now and so the next time a management position comes knocking, he won’t necessarily feel obliged to take it. He will be prepared to negotiate for a position that fits his strengths and needs. 


There are a few different ways to uncover your strengths. I like to use a few different methods with my clients. 

  • Strengths Spotting
  • Strengths Story
  • GallupStrengths 2.0

When used together these three exercises provide a 360 vision of what you are naturally good at, what you enjoy, and what your peers and managers see as your strengths. Together they give you a platform to cultivate the perspective, confidence, and joy discussed in the previous section. 

Strengths 2.0

On the Gallups Strengths Center website they say this: 

“Each CliftonStrengths theme sorts into one of four domains. These domains describe how people and teams use their talents to work with information, make things happen, influence others and build relationships.”

If you’ve taken the [Gallup] CliftonStrengths test before, there is a good chance that you did it at work, because knowing an employee’s strengths has shown to lead to increased workplace engagement.

As an employee, if you know and understand your strengths, you can direct yourself to work in which you readily engage, maintain your motivation, and grow. If your boss or co-workers know your strengths (and their own) you can work together to optimize everyone’s contributions, increase engagement, collaboration and teamwork.

Why is this important:

Positive self-awareness through focusing on our strengths — what we do well — is a huge boost for our self-confidence. We naturally tend to focus on our weaknesses as a guide to what we cannot do or what we should do better. Knowing our natural talents gives us the vocabulary to describe what we do and the inner strength to embrace it.

Let’s use a sailboat analogy: If your professional self as a sailboat, your weaknesses might be compared to small leaks. You need to be aware of fill the leak(s), but if you put all your focus on the leaks, if you forget to put up your sail (your strengths) you’ll never get anywhere!

As is true with our character strengths, needs, and values, skill strengths and values also often overlap. If we value the skill of judgment and consideration, we may very well have strengths in intellection, analytical or strategic. You can think of your Strengths as your way of “doing” and your values as reflective of your way of “being.”

The best way to find our way of “Doing” is to take the Gallup Strengths Finder.

If you can find a hard copy (new) locally, I recommend doing so, as it’s fun and informative to flip through and read the book now and in the future.

You can also order a hard copy or Kindle* edition of Strengths 2.0 on Amazon or at your local book store; don’t buy a used copy as you will want the one-time ACCESS code include in the book to access the test. 

*If you order the Kindle version they will email your access code to the email associated with your Kindle. Make sure to watch your email and request a refund if you don’t receive it in 24-hours or less — it should be sent within a few minutes of your purchase! 

The standard report that comes with your book purchase is all you need to learn from your results. I do not recommend purchasing the more expensive reports as they can be a challenge to interpret without a full coaching session dedicated to the Strengths-Finder. For your purpose and mine, the standard results provide exactly the insight and information we need to tell your story! 

Disclaimer: The above Amazon link is an affiliate link, which means that I will get a portion of the sale. I do not have any other affiliation with Gallup. I use this test because it is informative and highly useful.  

Finding Your Purpose

My Story

My strengths combine together to create an entrepreneurial profile and a mentor or coach profile (surprise!). I am strong on strategy and easily connect the dots, find solutions and understand how to make things better. I am an individualizer and a maximizer. I naturally see what is right and what might be done better. I am strong in communication and discovering a clear understanding of how each individual works. 

In my twenties, I tended to “hop” jobs every 9 to 18 months as I got bored quickly. I’d start out loving a job, but once I’d learned all there was to know, improved a few systems, hired new and better employees, updated training manuals and had everything running smoothly I found myself bored and ready for a new challenge. 

I thought there was something wrong with me. My parents thought I was wishy-washy. 

My parents just wanted me to get a job and stick with it, so they could be confident that I was financially safe and secure. And then I did the Strengths Finder and I realized I needed a job that continued to present me with challenges. I went back to school to work on a master’s degree and got a job as the Executive Director of an International Nonprofit. 


That job was amazing. From the day I walked in the door, there were problems to solve, relationships to cultivate and nurture. Every day was new and different. I could have stayed in that job for years, had I not had to make a value-based decision to follow my husband to Europe (I couldn’t take my job with me). 


Knowing my strengths and understanding my values has been incredibly powerful because together they give me purpose. Whether it’s working with an NGO or as a career coach, I thrive when I get to help others succeed. Connecting the dots, asking powerful questions, supporting people to find confidence and joy in what they do thrills me. 

In the end, combining my strengths and my values, I am purpose-driven. 

How Can Strengths Help You Tell YOUR Story?


Whether you find your life purpose on your own or with the help of a career coach — you will find a deeper meaning in your work. You will feel empowered to choose your path and you will find that many responsibilities in your life now bring you either a greater sense of joy or you find it easier to say “no” to things that do not serve your purpose. 


The US Department of Labor has been tracking employee engagement for nearly 20 years and for the last 5 or so, LinkedIn has gotten involved. I won’t bore you with the precise numbers, but what they’ve found is that a good 60 to 80% of employees are not engaged at work. Worldwide Gallup makes the claim that only 13% of employees are engaged — as in 87% might jump ship at any moment for a better opportunity. 


And they are not particularly happy — they live for the weekends — and for their life outside work. As someone who has connected my life purpose to my work as a career coach, these results make me sad. However, they also inspire me to help people like you understand how to find and negotiate for a work situation that you love. 


Indeed, I find hope in their findings that employers who support employees in leveraging their strengths and job seekers who seek jobs aligned with their strengths fall into the category of ENGAGED and HAPPY employees. 


And so, the biggest gift you can give yourself in learning and understanding your strengths is that it can help you turn your job into a career you love and possibly even a calling. If we spend most of our waking hours at work, then we should enjoy and even love our work. 

Life Purpose and Career Coach


The connection between knowing our values (read this) and leveraging them alongside our strengths, is a foundational part of why I am a career coach. If you’d asked me at age 20 if I’d be a Career Coach at age 40, I would have laughed. This is because old school career counseling tried to put people in boxes. 


For example, it’s possible that towards the end of high school someone asked you to take a career survey that gave you report about possible fields fo work that you might enjoy. 


 RIASEC codes or Holland codes were created by a psychologist named John Holland. Supposedly these codes use your personality or psychological profile to tell you what type of job you might enjoy. What they fail to do is to address your values or your strengths. They try to put people in boxes and as a teen, they confused me terribly.


My RIASEC is Social Enterprising Investigative (SEI) and I’ve got my old tests in which they said I’d be a good Forest Ranger, Nurse or Attorney.  What? Sure, I love camping and nature, I like to help people and I love a good argument, but every time I tried to throw myself into one of these careers, I came up short. I had ZERO desire.


I was also confused by these tests, because the careers that did drive me, didn’t show up on my test (anthropologist, aerospace engineer or urban planner). I ended up studying anthropology and urban planning remains a hobby (in my dream world). 


Long story short — if you went to university to study one subject, but ended up in a totally different career or ended up bored, frustrated or un-engaged, don’t give up on career coaching. It’s just likely that you got a career coach who tried to label you. 


What I do as a career coach is to help you to understand what makes you tick, so that you can align your goals and career with work that inspires you and then I give you the skills to ask for the salary and benefits you need. 

Career of Life


Many career coaches, such as myself, say that we do ‘purpose coaching’ or ‘strengths-coaching.” As you can likely guess by now, this means we use surveys of values, strengths, needs, and interests to help you answer your own career goals. We won’t put you in a box. Frankly, each profession can have a wide variety of psychological profiles, and in fact, it is your strengths profile that dictates your success sometimes more than your “social” profile. 


Extroverts and introverts can excel in the same jobs for totally different reasons. The crucial component of your success at work is that what you do brings you personally a sense of meaning and purpose. We are happy at work when we feel useful. When we see that we accomplished something. When we get the opportunity to get lost in the “flow” of the moment. 


So, don’t let an old test like the MBTI or the Strong Inventory or your Holland Codes, put you in a BOX. Your life work potential is in your hands and knowing your strengths and your values, what you want and need from your work and your life, is what can bring you confidence and feelings of success. 


And so, if you are ready to ditch your fear of failure at work. Or overcome a fear of success (yes, that is a thing) then I invite you to find out about your values and your strengths. To even create a vision board for your ideal life and career. 


Insert becoming ou image

BECOMING YOU: Frame it and Claim It


As a purpose coach, as a life coach, as a career coach, I invite you to BECOME YOU. Liz Ryan, one of my mentors in the career coaching world says of your work history and your professional narrative “Frame it and claim it.” 


What she means is that you are uniquely you and that is what makes you an awesome employee. If you know your strengths and you are confident in your skills, then you can do whatever it is you believe you can do. And when we do things with confidence and joy, when our values are aligned with those of our company or our clients we feel alive. 


When we feel alive at work, we do good work. When we love our work, we are motivated to set goals, to achieve, to do more, and to recognize our own success. When this happens we’ve mastered the art of self-awareness, self-compassion, and self-care. We know what we need, what we want and what we can do. 


When we make a mistake or fail, we know that at least we tried, and we treat it as a learning experience. All this is part of becoming you. And you are the only person that YOU need to be!


Did this article you answers or did it raise questions?


Perhaps you are now wondering if you should quit your job or find a new career? 


If that’s the case you can take this quiz on Power to Fly. Should I quit my Job? 


Or you might read the book “What Color is My Parachute.”


Additional Recommended Reading


If this article has raised questions that you cannot answer simply by knowing your strengths you may wish to engage a career and human potential coach. Or you might benefit from doing some self-guided coaching and exploration. 

The classic book What Color is Your Parachute is useful for folks at the start of their career and those doing career pivots. It’s recommended reading from many retired military veterans and to those who simply feel “blah” about their current work situation. If you’ve done the work on clarifying your values and your strengths, but you are still unsure what career is right for you, check out this book.

Do you understand the magic in knowing and living your values?

Do you understand the magic in knowing and living your values?

If you cringe or wonder what’s up when you hear phrases like “value-driven”  or “live your values” you are not alone. 

For many years I ran away from the term “values” because I associated it with a political group from my childhood. That group used values to judge and condemn. They attempted to use their proclaimed values to disempower individuals with a different worldview. 

Today my skin still crawls a bit when I *ask* people about their values because I am afraid they might think I am going to judge. But I ask anyway because as I career coach I know that understanding and living our values is a highly personal endeavor that gives individuals agency and helps them to live a life they love. 

Knowing your values means that instead of forcing your worldview on anyone else you live your own values. Knowing your values means that instead of living someone else’s values, you live your own. 

Why is this important? Because when we let outside influences dictate our values we get stuck. We feel yucky, we lose our motivation and most of all, we lose our power to act according to our own internal compass. This increases feelings of discontent, stress, and anxiety. Values hit us at our core. This is why they are often called CORE values. And knowing them makes it easier to live our lives and make choices that work for us.

Values guide us and diminish our fear of deciding what needs to be done.

The Importance of Core Values

Core values drive our decision making and are intrinsically tied to the so-called “gut feeling.” When take an action or make a choice that is not aligned with our values, we get that dreaded sinking feeling, which over time can build into stress and anxiety. 

Working against our core values leads to problems at home and at work. Finding clarity about our values is so important because when we understand what we value and why it suddenly empowers our decision-making process. 

Values-based decisions are choices that empower us to do what we believe is best. The greatest personal achievements, the most wonderful feelings of accomplishment, and the best intrinsic motivation come from intrinsically motivated actions. 

Sometimes making values-based choices, even if they are not our “first” choice so to say, makes it totally possible to embrace the choice, because we understand why we are doing it. Values-based choices take us from feeling like we are “sacrificing” or being a “martyr” to understanding that we are in control and falling our chosen path because we value the outcome.

Core values drive our decision making. If we know what we value making a decision becomes a choice and we are empowered to do what we believe is best. The greatest personal achievements, the most wonderful feelings of accomplishment, and the best intrinsic motivation come from intrinsically motivated actions. 

The Oxford Online Dictionary gives the following definitions of intrinsic and extrinsic:


Belonging naturally; essential.


Not part of the essential nature of someone or something; coming or operating from outside.

Values for our purpose refers to principles and standards of behavior — what is important to you in your life. How you show up for others and how you hope they will show up for you. You can see with the definition of intrinsic and extrinsic, that if we want to feel and live authentically, our values should ideally be intrinsically motivated. 

As a career coach, I call these our CORE values. There are several exercises that we use in the coaching world to help people identify their core values. I like to use this Values PDF from Brene Brown’s Book Dare to Lead. If you’ve never done a values survey, I’d suggest setting aside 10 or 20 minutes to do so right now or when you finish this article.

Instructions: Complete your own Values Survey using Brene Brown’s PDF with this exercise. 

Stop “Shoulding” on yourself. 

Once you’ve completed the values exercise you can continue to use this process in your life. If you feel overcommitted and stuck or if you are having trouble with a particular decision or task try reframing it by switching up your language.

Which is more empowering?

I must bake a hundred cookies for the bake sale because as a good mom I should show that I care about the school. I have to bake these cookies tonight or I will look bad. I won’t get enough sleep, which stresses me out and I might wake up late and be rushed in the morning. I am already frazzled because when I wake up late I yell at the kids and we are all late.


I need to say no to baking a hundred cookies for the bake sale because as a good mom I value the time that I have and so I chose to go to bed early tonight so I can get a good night’s rest and wake-up on time to get my kids to school and me to work in the morning without being stressed, rushed or yelling at my kids.


I love to bake cookies and so I choose to stay up late tonight because I enjoy participating in my kids’ bake sale and I value making this kind of contribution. I know that this is my choice and so even though I may not get all the sleep I need, I will not be stressed in the morning, because I’ve already let my boss know that I’ll be 20 or 30 minutes late. This means that I can take the time I need to get the kids and cookies to school without being stressed or angry.

I must versus I need

I should versus I value

I have to versus I choose to 

Here is another example — I want to improve my health by exercising more. 

I must get up at 6 AM to exercise because my doctor told me I should. Remind me to set my alarm because I have to get up at 6 AM! And, then I feel like a sloth because I sleep in. 


I need to get up at 6 AM to exercise because my health is important to me. I value my health, therefore, I chose to get up at 6 AM to exercise. And, I do. 

 See the difference? Feel the difference? 

In positive psychology, we call this “stop shoulding” on yourself, because when you should all over you tend to end up feeling pretty shitty. When we feel shitty it tends to build and then we feel bad all around for not living up to our own expectations and also our perceived expectations of those around us. We think we let ourselves and everyone else down all the time when we “should on ourselves.”

Getting clear on your values and then using this to reframe the actions and activities that you take in your life allows you to be authentic to yourself and to the people that mean the most to you. Knowing your values alters your worldview and frees you up to love more and live better.


Humans are meaning-making machines. 

Wherever we grow up; however, we grow up, we attribute meaning to the language and actions of those around us. We grow with the rules and expectations of our local culture. Sometimes the culture and rules we experience at home are different from what we get when we leave the house; sometimes we move regions and have to adapt to new rules and ways of doing things. 

One of the things you will notice about most publicly successful people and even privately successful people is that as they grow up they tend to exude confidence. Where does that confidence come from?

A big part is having a clear values system backed up by an active and conscious worldview. Conscious is crucial, because you already live your life with a worldview, it’s the being intentional about it that empowers us to live a life aligned with our values.

Your worldviews is a mix of what you’ve learned and what your mind, heart, and gut tell you is right. It’s the foundation for how you make choices and what lets your mind play mental gymnastics without anxiety or guilt. 

A strong worldview will let you know when you need to do the right thing for the wrong reason; or when maybe you should actually do the wrong thing for the right reason. For example, sometimes the best thing we can do is to tell someone “no.” Saying no can be a gift, in the same way, that discipline is love. 

Your core values are the foundation of your worldview. But there is another important component that varies for each of us and that even changes over our life. These are our character strengths — what we value in ourselves and others. Things like gratitude and an appreciation of beauty, or spirituality or honesty. 

When I work with coaching clients one of the first things I ask them to do is to take the VIA Character Strengths survey. 

VIA Characters Strengths

The survey and the basic results are free, so this test is accessible to anyone reading this article online. You can pay for a more detailed report, but for our purposes today, I don’t find that to be necessary. 

Here is the link to the VIA Character Strengths Survey and my career coaching exercises.

Once you have your results you can put them to use two different ways. 

Your Unique Values

This is how you show up in the world. If you are someone who always notices and fights against the inequities in the world then “Fairness” may be a top strength for you. The VIA report will highlight your top 6 strengths, but give you a list of all 24 in descending order. 

The last strength on your list is not necessarily an indicator that you don’t value or are “bad” at this strength. What it indicates is that it is not as important to you in how you live your life as your top strength. 

For example, I admire and value spirituality, but I’ve not been raised with a strong spiritual practice and I have never made it a priority in my life. Spirituality is one of my “last” strengths. 

On the flip side, my life has been defined by a search for beauty and excellence. I’ve had to “recover” from perfectionism and I am truly bothered by ugly things and places. My number one top strength? “Appreciation of Beauty & Excellence.” This is why my office is my personal oasis, why I always keep houseplants and adore flowers. If I could live in a Japanese botanical garden, I would! 

What you look for in others and the world

Your VIA strengths are also useful for you in looking out for what you value in a place of work or in a company that you do business with. If your workplace is in conflict with what you value, you will always fill at a disadvantage. 

If our CORE values as discussed in part one are our principles and standards. Our Character Strengths reflect our ideals and requirements for the world in which we live. If we do not recognize the importance of both types of values in our life, if we do not own what is important to us by creating and defining our worldview, we will always be wondering why something doesn’t feel right. 

This right here is one of the reasons that journaling and meditation can be such powerful tools. 

When we write in a journal we are safe from the influence and judgment of others and we can work through things like our values. The following questions are things that you might wish to journal about or think of during a time of meditation or quiet reflection. 

I recommend journaling for two reasons. The first is the physical act of writing with a pen on paper activates areas of the brain that deal with healing and processing. Writing is more than thinking — it can actually help you work through ideas and formulate or reformulate your world view. 

Maybe we need to change the phrase “Laughter is the best medicine” to “Laughter and handwriting are the best medicine!” 

Journaling Prompts

Given my top 6 VIA strengths — am I surprised? How do they align with my current priorities in life? Do I want to change anything? If so, why or what?

What brings me feelings of peacefulness?

What causes me to feel joy? 

How do I feel right at this moment?

What is causing me stress right now?

What makes me feel alive?

If I could wave a magic wand and change one thing, what would it be?

What do I need to feel safe or secure?

Why do I worry about _________? What about this is important to me?

Over a single sitting or several weeks try journaling and meditating on your character strengths and core values. Write them down and think about how they show up in your life. 

Notice during your daily activities how and when you experience different emotions, such as anger, joy or guilt dependent on the interplay of your values and what happens in life. 

Notice if certain activities, people or places particularly energize you or drain you. Then take some time to think about the world view you’ve been living with and maybe how you’d like to adapt it to match your core values and strengths. Doing so should be intrinsically motivating and may even cause you to feel elated and or deep joy and gratitude. 

Notice how clarifying your worldview simplifies your life and makes taking choices easier. 

How Values Show up in our Work

In the workplace, real equality means valuing family just as much as work, and understanding that the two reinforce each other. As a leader and as a manager, I have always acted on the mantra, if family comes first, work does not come second — life comes together. If you work for me, and you have a family issue, I expect you to attend to it, and I am confident, and my confidence has always been borne out, that the work will get done, and done better.

Anne-Marie Slaughter

When looking for work we need to live our values. We also need companies that value what we value. When it comes to men and women in the workplace, equality doesn’t mean valuing women on male terms, it means valuing each person’s unique life choices.

Families are important. Parents are important. Partners are important. Life. Work. Purpose. Everything is interconnected.

Meaningful work is important. Demeaning and soulless workplaces literally kill us. They increase our stress and cortisone levels. They create apathy and reduce engagement.

If you are unhappy in your current job you can do two things. You can try to reframe your current work and position so that you enjoy it more. You might do this by talking openly with your manager about what is working and what is not. You might ask for a special project or a promotion, you might ask to move laterally or even go back to a previous position.

If that doesn’t work then you might need to create a plan to find a new job. Maybe you need to pivot. Maybe you need to completely switch gears. Maybe you want to upskill and go back to school or get a certificate.

Whatever you do, first get clear about your values, your strengths, and your interests. Make sure that if you invest the time in creating a new future that it’s a future aligned with the direction you want to go. Make your move a choice and you will be empowered to create your own success.

Once you are clear about your values, make sure the companies you target also have clear values. If you are going to walk your walk; the expect the same from your employer. This article on Power to Fly about Zapier’s company values is a great example of two companies that have clear values and that live their values.

“Integrity is choosing courage over comfort; it's choosing what is right over what is fun, fast, or easy; and choosing to practice our values rather than simply professing them.”
Be a SuperWoman: Live Your Values

Be a SuperWoman: Live your Values

See the difference? Knowing your values empowers you to live the life of your choosing. It simplifies your decision-making process and facilitates intrinsic motivation. Pushing your values on someone else is also likely to fail, so understanding the values of those around you is an important step to building empathy and direct communication.

I start nearly all my coaching relationships with a values survey because self-awareness is the foundation for building a life you love. 

If you can only do one thing today towards building yourself a more satisfying and resilient future — that thing should be thinking about and identifying your core values. 

You might even call your Core Values your personal Holy Grail. 

Recommended Reading

One of my first ventures into values and how they apply to our daily life is the book the Four Agreements by Don Miguel Ruiz.

The book discusses essentially “four agreements” we make with ourselves to live happier, fuller and more authentic lives.

In a nutshell, you might say that Ruiz teaches us to know ourselves and our values. This self-awareness facilitates action and clarity in regards to what you want. Speaking with authenticity and truth, not doing harm with your language, including avoiding gossip or making assumptions becomes easier.

The result is that you have more respect for yourself and for others — you engage in less argument for the sake of argument. And you find more success in all you do, more satisfaction and happiness in your life and your relationships. 

The Four Agreements. Read it. 

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